設(shè)計(jì)單位? moss.architects

項(xiàng)目地址? 中國北京

建成時(shí)間? 2023年6月

建筑面積? 2518平方米

本文文字由設(shè)計(jì)單位提供。

備受期待的潮牌集合店將以全新的形象重歸北京三里屯太古里。設(shè)計(jì)團(tuán)隊(duì)的任務(wù)是對(duì)十年前翻新的外立面進(jìn)行再次改造，通過全新的語言重新定義建筑形象，將品牌個(gè)性與外部空間緊密結(jié)合，創(chuàng)造出充滿活力的街道氛圍，并打造符合街頭零售特色的宜人尺度。

The streetwear collection store has made a stylish comeback in Taikoo Li Sanlitun Beijing. Designers at moss.architects were commissioned to reinvigorate the outdated facades and redefine the buildings’ presence to seamlessly integrate brand identity, products, and exterior spaces. By bringing a human scale to the fa?ade articulation, the space is transformed. It is infused with the vibrant interactive atmosphere and human scale that defines street retail.

立面設(shè)計(jì)結(jié)合品牌調(diào)性

Fa?ade Design & Brand Personality

受到洛杉磯街頭時(shí)尚發(fā)源地La Brea大街的啟發(fā)，多元店鋪拼貼成為此建筑外立面改造的概念。不同建筑材料的質(zhì)感與肌理并置，帶來了豐富的視覺效果，反映出街頭潮流文化的多元性。店鋪櫥窗相互堆疊的造型為品牌們提供完美的展示舞臺(tái)，讓它們能夠獨(dú)立地閃耀，統(tǒng)一的層間高度則保持了外立面的整體性。

Inspired by Los Angeles streetwear hotspot La Brea, our team envisioned the facade as a layered collage of diverse shopfronts, with a variety of textures and materials creating a fine grain public interface. The stacked shop windows and diverse materials zones establish individual stages allowing the multiple brands the store carries to showcase unique identities while maintaining a cohesive appearance within a consistent silhouette.

表皮材料的多元與融合

Tectonics: Material to Define Form, Volume and Massing

與依賴華麗裝飾和圖案突顯獨(dú)特性的奢侈品牌不同，街頭時(shí)尚品牌更傾向于使用天然材質(zhì)和色彩，傳達(dá)真實(shí)、自然和感性的品牌特色。因此，設(shè)計(jì)團(tuán)隊(duì)在建筑表皮上選用了低色彩飽和度的天然材料，如石材、木材和不銹鋼。通過賦予它們不同比例尺度的豎向肌理，強(qiáng)化了材質(zhì)之間的對(duì)比與統(tǒng)一。

Unlike Luxury brands relying on ornate embellishments and patterns to highlight exclusivity, street fashion brands convey their authenticity through the rawness, and individualism of a natural material and color palette. The careful selection of complimentary base materials with low color saturation, such as stone, concrete, timber and stainless steel, forms the overall tone of the building. The character of the volumes is articulated with varying material textures and scales that emphasize contrast. Meanwhile, different elements are endowed with unique expressions to enhance the tectonics of the design.

更加友好的街道空間

A Friendly Street Narrative

建筑是使用者的，也是城市的，公共性是設(shè)計(jì)團(tuán)隊(duì)持續(xù)關(guān)注與思考的設(shè)計(jì)出發(fā)點(diǎn)。在此次改造中，設(shè)計(jì)團(tuán)隊(duì)將建筑表皮擴(kuò)展為800毫米進(jìn)深的灰空間，或?yàn)檎陲L(fēng)擋雨的門廊，或?yàn)樾蓓?dòng)的長凳，或?yàn)橐巳说木G植景觀。這些空間成為街道的延伸，將建筑與城市空間更加緊密地融合在一起。

Architecture belongs to its users and its city. Therefore, engaging the public realm continues to be moss.architects’ design aspirations. At Sanlitun S01, a new spatial narrative was established where the interface of the building and public realm is converted into an active edge that fosters social interaction. It is accomplished by inserting a transitional zone of carefully crafted integrated seating and lush planting where patrons can gather and relax. This social layer recesses into the built form and engages glazed areas, drawing vibrancy between interior to exterior, and ultimately cultivating and immersing shoppers in a dynamic street culture that enhances the spaces and the project.

公共空間升級(jí)

A Public Realm Upgrade

改造前的電梯廳為室內(nèi)空間，采光不足，外觀與其他店面相似，訪客難以找到其位置。改造方案拆除了電梯廳前南側(cè)直通二層的室外樓梯，移除視線遮擋，優(yōu)化了人流導(dǎo)向。同時(shí)，將封閉的電梯廳改為開放的半室外空間，提升了可達(dá)性。電梯廳墻面采用高色彩飽和度的廢瓷混凝土板，既明亮又溫暖，增強(qiáng)了電梯廳的標(biāo)志性，幫助訪客更容易發(fā)現(xiàn)并利用這些服務(wù)設(shè)施。此外，室外樓梯拆除后，形成了一個(gè)三面圍合、尺度宜人的口袋型廣場(chǎng)，可以容納更多的公共活動(dòng)。

The previously dark, enclosed, and unwelcoming lift lobby was comprehensively transformed into a vibrant, inviting, and open space encouraging patrons to make full use of the facilities. The removal of a substantial staircase facilitated the creation of a more inviting pocket plaza, enhancing visual connection and potential for social activities, while also adding important passive safety. Sustainability is a strong consideration for moss.architects, so the careful selection of terrazzo panels with embedded recycled ceramics forms the majority of the interior wall materials. The bright color palette subtly echoes the Taikoo Li branding and highlights the space creating a passive wayfinding device to further activation.

夜晚的門戶燈塔

A Beacon at Night

由于三層的餐廳在施工期間一直保持運(yùn)營，所以外幕墻改造條件有限，建筑師因此引入了獨(dú)立的立面語言。傍晚時(shí)分，三層的金屬面紗會(huì)逐漸點(diǎn)亮，使建筑成為太古里南區(qū)的門戶燈塔。

The independently operated F&B establishments remained on level 3, receiving their own identity through a separate cladding treatment. Furthering our commitment to sustainability, the existing cladding structures were retained, and fluted lightweight perforated metal panels that correspond with the design aesthetics of the lower levels encase the form. During the day, the eaves of the curved cladding panels trace a delicate boundary against the sky. As night falls the delicate veil illuminates, transforming into a radiant beacon marking the gateway to South Taikoo Li.

設(shè)計(jì)圖紙 ▽

完整項(xiàng)目信息

項(xiàng)目名稱：北京三里屯太古里沿街建筑幕墻與公共空間更新

項(xiàng)目類型：改造

項(xiàng)目地點(diǎn)：北京市朝陽區(qū)三里屯路19號(hào)三里屯太古里S01

建成狀態(tài)：已建成

設(shè)計(jì)時(shí)間：2022年9月

建設(shè)時(shí)間：2023年6月

建筑面積：2518平方米

設(shè)計(jì)單位：moss.architects

主創(chuàng)建筑師：夏夢(mèng)

設(shè)計(jì)團(tuán)隊(duì)完整名單：夏夢(mèng)、張盈盈、周維、姜薇、何思穎

合作設(shè)計(jì)方：中國電子工程設(shè)計(jì)院有限公司

照明：光影恒國際照明設(shè)計(jì)（北京）有限公司

施工：北京亞瑞拓普建筑裝飾工程有限公司

材料：本土創(chuàng)造—明黃色廢瓷水磨石板

業(yè)主：太古地產(chǎn)

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